Why your brand should utilize international cross country skiing events in its marketing strategy?
Winter sports entertains millions of fans around the world, and thus provides the perfect opportunity for sponsorship. There are various ways for your brand to associate with the passion and enthusiasm each cross country skiing season brings:
BENEFITS OF CROSS COUNTRY SKIING EVENTS
Brand Exposure and Recognition:
- Reach: Cross-country skiing events, especially on an international scale, are broadcasted to millions of viewers worldwide, offering significant exposure to a global audience.
- Association: Aligning your brand with such an event associates it with qualities like endurance, dedication, and excellence that the sport represents.
Engagement and Activation Opportunities:
- On-site Promotions: Companies can engage directly with attendees through booths, product samples, contests, and other on-site promotional activities.
- Digital Engagement: Sponsors can leverage digital platforms, including social media, to run contests, live streams, and other interactive campaigns, tapping into the event's audience base.
- Networking: These events gather not just athletes but also other businesses, officials, and VIPs, providing a platform for networking and forging new business relationships.
- Hospitality: Hosting clients or potential partners at such events in a VIP setting can enhance business relationships and foster new collaborations.
- Over 130 Million Winter Sports fans in Europe alone
- A broad choice of competitions for engaging a middle age-audience
- Dynamic events to associate your brand with played out in beautiful scenery
- Positively align your brand with the unmatched values of cross country skiing
- A clean platform that offers opportunities to exclusive brand placement
We can connect your brand to portfolio of leading sports and tailored sports services, such as advertising, sponsorship and hospitality.
LET'S GET IN TOUCH AND CHANGE THE GAME!